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London
November 7, 2024
PI Global Investments
Private Equity

The Prince’s Trust partners with private equity investor on youth entrepreneurship


The Prince’s Trust has teamed up with LDC to extend its Enterprise program, aiding young entrepreneurs in growing their businesses during the initial three years.

Initially launching in the Midlands, it will expand across the UK in the coming months.

Enterprise Advance builds upon the existing Enterprise program, which empowers young people from diverse backgrounds, including disadvantaged communities, to start their own businesses by providing them with the necessary confidence, skills, and funding.

Since 2019, LDC, a private equity investor, part of Lloyds Banking Group, has partnered with The Prince’s Trust, assisting nearly 4,000 young people in fulfilling their entrepreneurial dreams.

Through Enterprise Advance, young entrepreneurs gain access to a mentor, structured business reviews, workshops, and networking opportunities.

One such entrepreneur benefiting from this support is Nyomi Smith, based in Birmingham.

In 2022, Smith launched Sanaa Giftshop, a gift and stationary business inspired by a gap in the market for products celebrating Black identity and she now sells her products online, in selected stores across the UK, and at craft markets.



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