SilverBrand Disruption Awards – Branding Awards 2024 by D.WilliamJuly 13, 2026 SPECIAL AWARDS S.No Category Name Brand / Agency Name Campaign Name Medal 1 Disruptive Campaign of the Year Britannia Milk Bikis & BigCity Promotions Britannia Milk Bikis Nicknames Contest Gold Disruptive Campaign of the Year Savlon & Ogilvy Group India THE WORLD’S FIRST HAND AMBASSADOR Silver Disruptive Campaign of the Year Corteva Agriscience Corteva Expert: Your Real-Time GenAI Farming Companion Bronze CAMPAIGN AWARDS S.No Category Name Brand / Agency Name Campaign Name Medal 1 Best Use of User-Generated Content (UGC) Britannia Milk Bikis & BigCity Promotions Britannia Milk Bikis Nicknames Contest Gold Best Use of User-Generated Content (UGC) Bingo! Hashtags – ITC Limited Bingo! Hashtags Meme League Silver Best Use of User-Generated Content (UGC) Mountain Dew & Spark Foundry Conquer With Courage Bronze 2 Brand Resilience in Crisis / Crisis Communication and Brand Reputation Savlon & Ogilvy Group India THE WORLD’S FIRST HAND AMBASSADOR Silver 3 Campaign targeting millennial HSBC Asset Management India & BORN HI DIGITAL SIP Hai #FaydeWaliAadat Gold Campaign targeting millennial Franklin Templeton & Mirum Digital Cat Campaign Silver 4 Moment Marketing Campaign MakeMyTrip & Enormous Brands Tested By Fans Gold Moment Marketing Campaign Swiggy & Havas Play Lalbaugcha Prasad delivered instantly with Swiggy Instamart Gold Moment Marketing Campaign Dabur India & Mindwave Media SuRakshaBandhan by Dabur Odomos Silver 5 Small Budget Campaign Aditya Birla Sun Life Insurance & Interspace Communications #YouDontWantToMissTheBus Gold Small Budget Campaign Aashirvaad Svasti Milk #RaiseAGlassOfMilk Silver 6 Use of Viral Marketing Savlon & Ogilvy Group India HATH DHONA COOL HAI Gold Use of Viral Marketing Mountain Dew & Spark Foundry Conquer With Courage Silver Use of Viral Marketing Muthoottu Mini Financiers & You are important Your dreams are important Bronze 7 Festive & Seasonal Marketing Tanishq & Lowe Lintas Aishani By Tanishq Gold Festive & Seasonal Marketing Impact Communications ITC Limited – Aashirvaad Silver Festive & Seasonal Marketing Madison Communications Asian Paints Silver 8 Influencer Marketing Campaign Savlon & Ogilvy Group India Hath Dhona Cool Hai Gold Influencer Marketing Campaign Mountain Dew & Spark Foundry Dar Nu Darra ft Guru Randhawa Silver Influencer Marketing Campaign Cleartax & Finnet Relax karo – Cleartax karo Bronze 9 Intergrated Campaign Britannia Milk Bikis & BigCity Promotions Britannia Milk Bikis Nicknames Contest Gold Intergrated Campaign Tanishq & Sharon Nayak Designs Tales Of Mystique Silver Intergrated Campaign HSBC Asset Management India Private Limited & BORN HI DIGITAL SIP Hai #FaydeWaliAadat Bronze 10 Rural/Regional Campaign FDC Electral & Mindwave Media FDC Electral: Keval Tahanach Nahi – Tar Thakhvahi Door Karto Gold Rural/Regional Campaign ITC Limited & Verse Innovation #SwaadBiharKa Silver Rural/Regional Campaign Britannia Milk Bikis & BigCity Promotions Britannia Milk Bikis Nicknames Contest Bronze 11 Technology-Driven Campaign Amazon India & Blink Digital India Pvt Ltd Amazon PrimeRolls Gold Technology-Driven Campaign Pepsi & Spark Foundry “Rise Up From Being Friendzoned: Pepsi’s Ingenious Friendship Day Celebration with Zakir Khan Through AI-Generated Customized Messages” Silver Technology-Driven Campaign Mahindra Lifespaces & Organic by MSL India’s 1st home-buying experience on the Metaverse Bronze 12 Use of Collaborative Disruption Too Yumm! & FCB/SIX Too Yumm! & Bigg Boss OTT Silver 13 Use of Experiential Marketing Events Mahindra Lifespaces & Organic by MSL Bastion Launch at Mahindra Citadel Gold Use of Experiential Marketing Events ITC Aashirvaad & Impact Communications AASHIRVAAD ODISHA ANUBHUTI BHAVAN – RATH YATRA Silver 14 B2B Campaign Clear & Bombay Local “Clear Finance Cloud- Finance Transformed” Gold B2B Campaign Intel & Merkle Intel Sapphire Rapids Silver B2B Campaign Max Life Insurance & FCB Max Life’s SWAG in Axis –B2B Integrated Marketing Campaign Bronze B2B Campaign Protean eGov Technologies & Creative Agency : Ogilvy & Mather Media Agency : Lodestar UM Change – Changes Everything Special Recognition 15 Best Video/Visual Content Campaign Savlon & Ogilvy Group India HANDWASHING LEGEND Gold Best Video/Visual Content Campaign Axis Bank & AutumnGrey Bangalore Finance Without Bias Silver Best Video/Visual Content Campaign Astral Pipes #AccesstoCleanWater Bronze Best Video/Visual Content Campaign Tanishq & SOL Productions When It Rings True Bronze 16 Excellence in Use of Data Analytics Amazon India & Blink Digital India Amazon PrimeRolls Gold Excellence in Use of Data Analytics MakeMyTrip MakeMyTrip Summer Campaign #AankheinKhulJayengi Silver Excellence in Use of Data Analytics Airtel & Performics Airtel DTH Super Saver Campaign Bronze Excellence in Use of Data Analytics Sting Energy Drink & Spark Foundry Leveraging First Party Data To Create A Unified Multi-DSP Approach Special Recognition 17 Personalization Pioneer Birla White & Accentiv Edenred Birla White Experts Club App Gold Personalization Pioneer Amazon India & Blink Digital India Amazon PrimeRolls Silver 18 Social Initiative Campaign Astral Foundation & White Rivers Media Daughters of Piplantri Gold Social Initiative Campaign Axis Bank & Autumn Grey 23 in 23 Silver Social Initiative Campaign Lay’s & Spark Foundry Publicis Groupe Lay’s Smart Farming Bronze 19 Use of Mobile JSW Group & RepIndia JSW Durga Pujo Gold Use of Mobile Birla White & Accentiv Edenred Birla White Experts Club App Silver Use of Mobile Crompton & Razorpod Technologies Leave Consumer Durables speechless! Bronze Use of Mobile StarQuik- A TATA Enterprise & Netcore Cloud Netcore + StarQuik: Revolutionizing grocery delivery with Personalized Audio Nudges Bronze 20 Use of Performance Marketing Cleartax ITR 2023 Filing – “Relax karo Cleartax karo” Gold Use of Performance Marketing Airtel & Performics Airtel Postpaid Family Plan Silver Use of Performance Marketing MakeMyTrip MakeMyTrip Summer Campaign #AankheinKhulJayengi Bronze 21 Use of Storytelling Britannia Milk Bikis & BigCity Promotions Britannia Milk Bikis Nicknames Contest Gold Use of Storytelling Astral Foundation & White Rivers Media Daughters of Piplantri Silver Use of Storytelling BharatPe Transforming Bharat Bronze 22 ATL Campaign MAK Lubricants from Bharat Petroleum Corporation Ltd & Expressions 360 MAK Lubricants – Aapki Gaadi Ka Mr. Dependable Gold ATL Campaign YES BANK & McCann Worldgroup Life Ko Banao Rich Silver ATL Campaign Nimyle / ITC Personal Care & Ogilvy Group India Nimyle : Khushiyon ka farsh Silver 23 B2C Campaign Mountain Dew & Spark Foundry Dar Nu Darra ft Guru Randhawa Gold B2C Campaign Pepsi & Spark Foundry Pepsi Rise Up Baby ft Ranveer Singh Silver B2C Campaign Cleartax Cleartax ITR Filing – “Relax karo Cleartax karo” Bronze 24 Customer Experience / Customer Centric Campaign Britannia Milk Bikis & BigCity Promotions Britannia Milk Bikis Nicknames Contest Silver Customer Experience / Customer Centric Campaign Nissan Motor India Pvt. Ltd & Havas Play NISSAN MOVE BEYOND GOLF TOURNAMENT 2022-23 Bronze Customer Experience / Customer Centric Campaign Mahindra Lifespaces & Organic by MSL India’s 1st home-buying experience on the Metaverse Bronze 25 Product Launch/ Re-launch Maruti Suzuki Super Carry & Hakuhodo India New Super Carry with Superpower- India’s most powerful mini truck* Gold Product Launch/ Re-launch Centrum/Haleon India & Publicis Media Centrum becomes 30 Cr brand in 10 months of launch by educating consumers around multivitamin supplementation. Silver Product Launch/ Re-launch Tanishq & Lowe Lintas Brilliant By Design Bronze 26 Use of Content Marketing Vi & Ogilvy & Mather Vi Love Tunes Silver Use of Content Marketing Hyundai Motor India & Havas Media India Hyundai X MTV – What’s Your Venue Bronze 27 Use of Digital & Social Media Campaign Pepsi & Spark Foundry Pepsi Rise Up Baby ft Ranveer Singh Gold Use of Digital & Social Media Campaign Lenovo Elevating Lenovo’s EVP Bronze Use of Digital & Social Media Campaign Esha Sethi Thirani & A Pixel House Social Media Marketing Mastery Award Bronze INDUSTRY AWARDS S.No Category Name Brand / Agency Name Campaign Name Medal 1 BFSI & FinTech Perfios Perfios Acclaim Gold 2 D2C Traya Traya Silver D2C ITC Classmate & Deepsense Digital Classmateshop Gold 3 FMCG – Food Dabur India Dabur Heart Care Oil Silver 4 Online Gaming / Gaming Apps Mountain Dew & Spark Foundry Mountain Dew Clutch Crew Gold 5 Real Estate Birla White Birla White Seep Guard Waterproofing Solutions Gold Real Estate Mahindra Lifespace & Organic by MSL Mahindra Citadel Silver 6 IT/ITES/IoT Enterprise Vritti iMedia & Vritti Solutions Audiowala Bus Stand Silver IT/ITES/IoT Enterprise Protean eGov Technologies & EiPi Media RISE with Protean Bronze 7 FMCG – Personal Care Nimyle / ITC Personal Care & Ogilvy Group India Nimyle : Khushiyon ka farsh Silver FMCG – Personal Care Savlon & Ogilvy Group India Savlon Glycerin Soap Bronze 8 Retail Chromebook Townhouse & I & S Communique Chromebooks Silver 9 Travel – Tourism & Hospitality Make My Trip & Enormous Brands MMT Homestays & Villas Gold Travel – Tourism & Hospitality MakeMyTrip & DailyDigital – Eleve Media MakeMyTrip’s – Travellers map of India Silver 10 Mobile Handsets & Wearables Motorola & Dentsu Creative PR Motorola razr 40 Ultra Bronze 11 Automobile BMW Group India & BMW Group India JOYTOWN Bronze PROCESS / DEPARTMENT AWARDS S.No Category Name Brand / Agency Name Campaign Name Medal 1 Marketing & Communication Havas Play Ganga Kinare Music Festival – Edition 1 – Varanasi Silver Source link
