Palladium Hotel Group is expanding its Palladium Cares programme, giving guests opportunities to participate in biodiversity conservation, sustainable agriculture and community projects across its international hotel portfolio.
Guests Join Sustainability Projects
Palladium Hotel Group is opening up its environmental and community programmes to guests, allowing visitors to take part in conservation projects, sustainable agriculture and local initiatives across its international hotel portfolio.
The move marks the third anniversary of Palladium Cares, launched in 2023 and now operating across 40 hotels and eight brands in six countries.
The programme covers environmental conservation, sustainable agriculture, employment and education, with the latest phase focusing on greater guest participation.
Visitors will be able to engage with local organisations, visit vocational training centres and participate in activities such as sea turtle releases, sustainable gardening and environmental workshops.
Gloria Juste, Social Responsibility-Sustainability Vice President at Palladium Hotel Group, said:
“Over the past three years, Palladium Cares has grown into a global initiative that brings together our teams, local communities and partners to create meaningful, lasting change across our destinations.
From expanding access to education and employment through our vocational training centres and scholarship programmes to protecting local ecosystems and promoting sustainable agriculture, we are committed to ensuring that our presence has a positive impact on the places and people around us.”
Growing Food Locally
Sustainable agriculture is a central part of Palladium Cares, with its Agroparks initiative combining local food production, employment opportunities and environmental education.
In Brazil, the company’s Agricultural Training and Production Centre in Imbassaí moved to a new site in 2026, providing additional facilities for practical training.
A new Agropark is also under construction in Punta Cana, Dominican Republic, where regional fruit, vegetables and herbs will be grown alongside environmental workshops for guests, employees and local communities.
Meanwhile, an organic garden is being developed at Grand Palladium Sicilia Resort and Spa, introducing children and families to responsible food production.
Palladium is also working to reduce waste across its hotels.
In 2025, 856kg of unavoidable food surplus was donated to social dining centres in Tenerife and Ibiza through partnerships with Oreka.
Circular economy projects include Soap for Hope, which recycles leftover hotel soap into new bars for vulnerable communities, and Linens for Life, which repurposes unused hotel textiles into products such as emergency kits and bags.
Conservation and Community Impact
Palladium’s biodiversity initiatives include Posidonia seagrass conservation in Ibiza, delivered in partnership with the Blue Life Foundation through marine restoration, research and environmental education.
Sea turtle conservation projects are also operating in Mexico, Brazil and Jamaica, covering nest protection, monitoring and hatchling releases.
Alongside its environmental work, Palladium Cares supports vocational training and employment opportunities in Brazil, Mexico, Jamaica, Ibiza and the Dominican Republic.
In Brazil, approximately 700 young people received training through the Young Apprentices Programme in 2025, while 500 people completed technical training in Mexico.
The group’s 4 Causes 4 Quarters initiative has also reached more than 1,800 beneficiaries over the past year, supported by 53 non-governmental organisations and more than 700 employee volunteers.
Guest participation will now extend across several of these projects, including visits to Agroparks, conservation activities and opportunities to support local communities.
Juste added:
“Our third anniversary marks the next step in this journey: inviting our guests to become part of that impact. We believe travel can be an opportunity not only to discover a destination, but also to connect with its communities, understand its environmental challenges and contribute to its future.
By opening up our projects and creating opportunities for guests to get involved, we want to make responsible tourism a more tangible part of the holiday experience, while continuing to build on the work we have developed over the past three years.”