Digital Marketing Awards India- Content Marketing Awards – DigiPlus Awards | Digital Media Awards

[SPECIAL AWARDS]

S.No Category Name Brand / Agency Name Campaign Name Medal

1

Digital Marketer of the Year

GoiBiBo

Raj Rishi Singh

WINNER

2

Digital Person of the Year

Hiveminds

Jyothirmayee

WINNER

3

Digital Campaign of the Year

Tata Tea Agni & .Monks

Mere Ghar Ki Agni

GOLD

4

Next Generation Award (Under 40)

Recykal

Chetan Baregar

GOLD

Next Generation Award (Under 40)

Lay’s – PepsiCo India

Saumya Rathor

SILVER

[CONTENT MARKETING AWARDS]

S.No Category Name Brand / Agency Name Campaign Name Medal

1

Best Content for Brand Building

Britannia & Talented

Britannia Marie Gold – Avani’s Gold

GOLD

Best Content for Brand Building

Coromandel International Limited

Jinke Bharose Duniya_Unka Bharosa Gromor

SILVER

Best Content for Brand Building

HSBC & VML

Sitar For Mental Health

BRONZE

2

Best Social Media Content Campaign

Fortune Foods & Social Beat

Fortune Atta – Roti ki Mehnat

GOLD

Best Social Media Content Campaign

Britannia Pure Magic Choco Stars & The Womb and Gupshup

Britannia Pure Magic Choco Stars – When Stars Align_ Magic Happens

SILVER

Best Social Media Content Campaign

Gates Foundation India & Organic by MSL

#FilariaSeFight

BRONZE

3

Best Use of Personalisation

McCain Foods India & Dentsu X

McCain Weather API campaign

GOLD

Best Use of Personalisation

Britannia Pure Magic Choco Stars & The Womb and Gupshup

When Stars Align_ Magic Happens

SILVER

4

Best Video/Visual Content Campaign

CEAT

Crafted for the Curious

SILVER

Best Video/Visual Content Campaign

National Geographic India

One For Change Season 3

SILVER

5

Branded Content Campaign

Aditya Birla Housing Finance Ltd.

Happy Home Loan Journey

Bronze

Branded Content Campaign

McCain Foods & Dentsu X

McCain Winter 2024 campaign

SILVER

Branded Content Campaign

HSBC & VML

Sitar For Mental Health

SILVER

6

Content Marketing Campaign

Zydus Wellness & Wavemaker (WPP)

From Niche to Need: SugarFree’s Health Revolution

SILVER

Content Marketing Campaign

Shemaroo Entertainment Ltd.

#HarRoleIsHerRole

GOLD

Content Marketing Campaign

Birla Opus Paints & JioStar

Indian Colours League

GOLD

7

Excellence in Use of Collaborative Content

AMD & Social Panga

AMD Ryzen AI300

BRONZE

Excellence in Use of Collaborative Content

Zydus Wellness & Wavemaker (WPP)

From Niche to Need: SugarFree’s Health Revolution

SILVER

Excellence in Use of Collaborative Content

Thums Up X WPP Media

#ThunderMaiHai on ShareChat & Moj

GOLD

8

Excellence in User-Generated Content used for a Campaign

Nivea X Omnicom Media Group

Nivea Soft Fresh Batch 2024 on ShareChat & Moj

BRONZE

Excellence in User-Generated Content used for a Campaign

SWIGGY INSTAMART & Havas Media India

THIS MOTHERS DAY WE DELIVERED YOU

SILVER

Excellence in User-Generated Content used for a Campaign

Parle Kismi & Experience Commerce

Say It With Kismi

GOLD

9

Product Launch

Colgate Palmolive & Flipkart Ads

Flipkart Ads x Colgate: The Purple launch

BRONZE

Product Launch

Britannia Pure Magic Choco Stars & The Womb and Gupshup

When Stars Align, Magic Happens

BRONZE

Product Launch

Britannia & Talented

Britannia Marie Gold – Avani’s Gold

SILVER

10

Product Re-launch and Reinvention

Axis Max Life Insurance & HiveMinds Innovative Market Solutions

Double the Trust, Triple the Impact: The Axis Max Life Rebranding Story

SILVER

[MOBILE MARKETING AWARDS]

S.No Category Name Brand / Agency Name Campaign Name Medal

1

Best Mobile App

Gujarat Titans

Titans FAM App

SILVER

2

Excellence in User Experience in an App

Gujarat Titans

Engagement on Titans FAM App

SILVER

3

Mobile Technology

ITC MANGALDEEP & OGILVY GROUP INDIA

MANGALDEEP: BRINGING THE MAHAKUMBH HOME

GOLD

4

Use of In-App Advertising

De Beers Group & Havas Media

2nd Piercing – Building Natural Diamond Category – Mobile Apps

BRONZE

Use of In-App Advertising

Samsung & Flipkart Ads

Flipkart Ads x Samsung: BBD Title Sponsorship

SILVER

Use of In-App Advertising

Public App

Public X Amazon – Innovation

GOLD

5

Use of Mobile

De Beers Group & Havas Media

2nd Piercing – Building Natural Diamond Category – Mobile Apps

SILVER

Use of Mobile

Mahindra Rise & Schbang

International Women’s Day 2025

GOLD

[DIGITAL CAMPAIGN AWARDS]

S.No Category Name Brand / Agency Name Campaign Name Medal

1

(Small/ Medium/ Large Budget) Digital Marketing Campaign

Plan B x Ujjivan Small Finance Bank

#UjjivanEasyEasy

BRONZE

(Small/ Medium/ Large Budget) Digital Marketing Campaign

Parle Kismi & Experience Commerce

Say It With Kismi

SILVER

2

Age-Targeted Marketing

Domino’s India & Monk-E x Next Narrative

Domino’s Presents Thugesh Show S2

BRONZE

Age-Targeted Marketing

Duroflex Pvt. Ltd.

Sleepyhead SIT Games

SILVER

Age-Targeted Marketing

Titan Tanishq & HiveMinds Innovative Market Solutions

Every Moment, A Tanishq Moment

GOLD

Age-Targeted Marketing

Tata Soulfull

Tata Soulfull Ragi Bites Choco Sticks – “Cruncha Muncha Land”

GOLD

3

B2B Campaign

Ramco Systems Limited

#SkyHighWithRamco

SILVER

B2B Campaign

Godrej & Schbang

How Godrej pioneered BIS-Safe Revolution for Jewellers

GOLD

4

B2C Campaign

Hell Energy Drink

#WinWithHell

BRONZE

B2C Campaign

Amura Marketing Technologies

Metropolis Healthcare

SILVER

B2C Campaign

Titan Tanishq & HiveMinds Innovative Market Solutions

Every Moment, A Tanishq Moment

SILVER

5

Best Integrated Media Campaign

Colgate-Palmolive (India) Ltd

Colgate Oral Health Movement

GOLD

Best Integrated Media Campaign

Fortune Foods & Social Beat

Fortune Soya Chunks Banao Kuchh Hatke

SILVER

6

Best Multilingual Campaign in Bharat

Ikea India & Monk-E x Next Narrative

Ikea My Happy Space S2

SILVER

Best Multilingual Campaign in Bharat

Public App

Public for UPI’s “Main Moorkh Nahi Hu” Campaign

GOLD

7

Best Regional Campaign

HUL & Viral Pitch

Sunsilk- Shine Karo Baal Kholke

BRONZE

Best Regional Campaign

First Economy Pvt Ltd & Society Tea

Kadak Surve

BRONZE

8

Best Storytelling & Narrative Marketing

HDFC Mutual Fund & Tribes Communication

HDFC Mutual Fund Nurture Nature 4.0

BRONZE

Best Storytelling & Narrative Marketing

HSBC & PHD Media

NRI Homecoming

BRONZE

Best Storytelling & Narrative Marketing

Tata Tea Agni & .Monks

Mere Ghar Ki Agni

GOLD

9

Brand Awareness Campaign

JKMaxx Paints & Technians

#SingleBrandSharmaJi

SILVER

Brand Awareness Campaign

Haleon/Eno & Publicis Media

ENO Game On Cricket Campaign

SILVER

Brand Awareness Campaign

Eveready Siren Flashlight & Starcom India

Awaaz Uthane Ka Power

GOLD

10

Brand Re-call Campaign

Canon India & RepIndia

I #CANWithCanon

Bronze

Brand Re-call Campaign

Google X JioStar

Googlies on Google

GOLD

11

Category Creation & Innovation

U. S. POLO. ASSN.

USPA X Zepto Launch

SILVER

Category Creation & Innovation

Zydus Wellness & Wavemaker (WPP)

From Niche to Need: SugarFree’s Health Revolution

GOLD

12

Customer Engagement & Experience Campaign

Ask Nestlé & Digitas

Ask Nestlé

GOLD

13

Digital Strategy

Fibe & Newton

Fibe iOS users gain financial freedom with Newton

SILVER

Digital Strategy

Airtel & Performics India

Airtel Broadband’s Strategic Campaign for Growth

SILVER

14

Excellence in Indian Premier League (IPL) Marketing & Initiatives

TVS Motor Company & FCB Kinnect

Spot Zyada Win Zyada

SILVER

Excellence in Indian Premier League (IPL) Marketing & Initiatives

Google X JioStar

Googlies on Google

SILVER

Excellence in Indian Premier League (IPL) Marketing & Initiatives

Birla Opus Paints & JioStar

Indian Colours League

GOLD

15

Excellence in Sponsorship & Partnerships

Nestle India & Zenith Media

When Kitkat and Netflix delivered the ultimate breaks!

GOLD

Excellence in Sponsorship & Partnerships

Hero FinCorp

Game Capital Ka Hi Hai

SILVER

Excellence in Sponsorship & Partnerships

Nestle India & Zenith Media

KitKat & Candy Crush joined forces to make breaks more delicious and rewarding than ever!

SILVER

16

Festive Marketing

ITC Nimyle & Burson India

ITC Nimyle Se Shuddh Shuruaat

BRONZE

Festive Marketing

Fortune edible oils and foods & Karukrit Advertising

Flavours of Bihu

SILVER

Festive Marketing

L&T Finance & Dentsu Creative

L&T Finance Sapno Wali Diwali

SILVER

17

Global: Best Digital Marketing Campaign

Kellogg’s (Mplify IVC) & Dream Slate Pictures

Kellogg’s Noodles- 3 minutes 3 étapes

SILVER

18

Influencer Marketing Campaign (Mega/ Macro / Micro)

Kotak811 & PivotRoots Digital – A Havas Company

Scam Ka Siren: India’s first ‘IP on Reels’ for scam awareness

SILVER

Influencer Marketing Campaign (Mega/ Macro / Micro)

De Beers & JioStar

Jewellery Partner IPL’25

GOLD

19

Integrated Digtal Marketing Campaign

Maybelline x Wavemaker x mediasmart

Maybelline x Wavemaker x mediasmart: The Sky High Impact Across Screens

BRONZE

Integrated Digtal Marketing Campaign

Domino’s Pizza India & Schbang Digital Solutions

Pizza Day 2025

SILVER

20

Moment Marketing Campaign

McCain Foods & Dentsu X

McCain Monsoon

BRONZE

Moment Marketing Campaign

Nestle India X Zenith Media

Sunday MAGGI Masti – Tailored Consumption Occasion on qComm

BRONZE

Moment Marketing Campaign

Goibibo & MagicCircle

Don’t be Stupid! Stupid! Stupid!

SILVER

Moment Marketing Campaign

Shemaroo Entertainment Ltd.

#HarRoleIsHerRole

GOLD

21

Meme Marketing Campaign

Goibibo & MagicCircle

Don’t be Stupid! Stupid! Stupid!

SILVER

22

Occasion Marketing

Zydus Wellness & FCB Kinnect

Everyuth Naturals – Just Her Things

BRONZE

Occasion Marketing

HSBC & VML

Festive Hex

BRONZE

Occasion Marketing

Fortune Foods & Social Beat

Fortune Mustard Oil – Ilish e Majlish

SILVER

Occasion Marketing

Axis Bank & Grey India

Mother’s Day

GOLD

23

Outstanding Campaigns for Maha Kumbh

Wipro Consumer Care & Laqshya OOH

Santoor Soap: Haldi Chandan ka Sangam

BRONZE

Outstanding Campaigns for Maha Kumbh

ITC MANGALDEEP & OGILVY GROUP INDIA

MANGALDEEP KA MAHAKUMBH

SILVER

Outstanding Campaigns for Maha Kumbh

Vodafone Idea & Ogilvy India

Vi Number Rakshak

GOLD

24

Purpose-Driven Marketing

TVS Credit

Chaupal Initiative

BRONZE

Purpose-Driven Marketing

Axis Bank & Grey India

Sanskrit Password

SILVER

Purpose-Driven Marketing

P&G & Flipkart Ads

Flipkart Ads x P&G: The Shiksha Story

GOLD

25

Seasonal Marketing

Perrier & Kaizzen PR

100 Days of Summer

BRONZE

Seasonal Marketing

Fortune Foods & Social Beat

Fortune Mustard Oil – Achaar ka Perfect Jodidaar

GOLD

26

Social Impact / CSR Campaign

KFC India & Edelman India

KFC #SPEAKSIGN – A UNIVERSAL LANGUAGE TO ORDER INDIA’S FAVOURITE FOOD

SILVER

Social Impact / CSR Campaign

Tata Consumer Products Ltd. & MullenLowe Lintas Group

Tata Tea JaagoRe AI Campaign

GOLD

27

Sports Marketing Campaign

De Beers Group & Havas Media

2nd Piercing – Building Natural Diamond Category – IPL ’25

SILVER

Sports Marketing Campaign

Google X JioStar

Googlies on Google

SILVER

28

Tech Enabled Campaign

ISKCON Dwarka & AGL- Hakuhodo

Know Your Krishna

BRONZE

Tech Enabled Campaign

Tata Tea Agni & .Monks

Mere Ghar Ki Agni

BRONZE

29

Use of Adtech

Newton & Fibe

Newton powers Fibe’s mission to make financial freedom a reality

BRONZE

Use of Adtech

Morris Garage x IPG Mediabrands x mediasmart

MG Electric Cars (ZS EV & Windsor) x IPG Mediabrands x mediasmart: Multi-Screen Strategy for Maximum Impact

SILVER

30

Use of Audio Marketing

Mahindra Last Mile Mobility Limited & Hansa Customer Equity Pvt Ltd

Use of Audio in CRM Marketing

BRONZE

31

Use of Celebrity Endorser

Britannia & Talented

Britannia Marie Gold – Avani’s Gold

Bronze

Use of Celebrity Endorser

Myntra x Toaster

Tyohaar Ready with Myntra

SILVER

Use of Celebrity Endorser

Axis Bank & Lowe Lintas India Private Limited

Women’s Day campaign for ARISE Women’s Savings Account

GOLD

32

Use of Data Analytics/ Consumer Insight

Fortune Foods & Social Beat

Fortune Mustard Oil – Achaar ka Perfect Jodidaar

BRONZE

Use of Data Analytics/ Consumer Insight

Wakefit & Hiveminds – A Unit of Madison

Tracking the Invisible: How Wakefit Engineered a Multi-Touch Attribution Model with Privacy-Safe Data

SILVER

Use of Data Analytics/ Consumer Insight

Adidas & Flipkart Ads

Flipkart Ads x Adidas : 4x Sales for Ultraboost Range!

GOLD

33

Use of Digital

Sensodyne/ Haleon & Publicis Media

From Screen to Heart: Using Digital to Deliver Personalised Recognition at Scale

BRONZE

Use of Digital

LuLu Hypermarket

LULU HYPERMARKET – END OF SEASON SALE

SILVER

Use of Digital

Axis Bank & Grey India

Devanagari PIN

GOLD

34

Use of Digital Outdoor Advertising

Ujjivan Small Finance Bank

Cricketainment on Wheels

BRONZE

Use of Digital Outdoor Advertising

Audi India & PHD India

Audi Q8 OOH Innovation Campaign 2024

SILVER

35

Use of Display

Samsung & Flipkart Ads

Flipkart Ads x Samsung: BBD Title Sponsorship

GOLD

36

Use of eSports & Gamification

Thums Up (The Coca-Cola Company) & Flipkart Ads

Flipkart Ads x Thums Up: Hitting it out of the Park

BRONZE

Use of eSports & Gamification

Mahindra & Mahindra & Hansa Cequity

#CatchTheRoxx – Thar ROXX Gamification

SILVER

Use of eSports & Gamification

Nestle India & Zenith Media

Winning Over Gen Z: NESCAFÉ RTD’s Gaming-Focused Campaign

GOLD

37

Use of Experiential Marketing/ Events

ITC Engage & Trending Alive

Engage Scents & Senses

BRONZE

Use of Experiential Marketing/ Events

HSBC & VML

Sitar For Mental Health

BRONZE

Use of Experiential Marketing/ Events

Lay’s – PepsiCo India & Edelman India

WAYS TO LAY’S: A food movement that changed the game of snacking

GOLD

38

Use of Martech

Sensodyne/Haleon & Publicis Media

Precision Meets Emotion: Scaling Personal Recognition with MarTech Innovation

BRONZE

Use of Martech

BestSeller India & ReBid

Driving ROI & Retention for BestSeller India with use of Martech

BRONZE

Use of Martech

Baidyanath & Technians

Baidyanath Asli Ayurved

GOLD

39

Use of Online Advertisement Commercial

Goibibo & MagicCircle

Don’t be Stupid! Stupid! Stupid!

GOLD

40

Use of OTT

Swiggy & Havas Media Network

Swiggy Sharktank

SILVER

41

Use of Performance Marketing

UTI Mutual Fund & Havas Media

UTI MF – Full Funnel Precision

BRONZE

42

Use of PR

CEAT

Ceat Cricketing Rating Awards

GOLD

Use of PR

Air India Express & Adfactors PR

#VoteAsYouAre

GOLD

43

Use of Search Marketing / Paid Search

Axis Max Life Insurance & Hiveminds

Targeted. Tactical. Triumphant. The 3% That Changed Everything

BRONZE

Use of Search Marketing / Paid Search

Nestle India & Zenith Media

Connecting with India: How Ask Nestlé’s Integrated Search Strategy Wins with Vernacular Content

GOLD

44

Use of Social Media

ITC Fiama & Brand David Communication

BREAKFAST FOR SKIN

BRONZE

Use of Social Media

Tata BlueScope Steel & Till It Clicks

Social Media Impact Award –Tata BlueScope Steel

Bronze

Use of Social Media

Gates Foundation India & Organic by MSL

#FilariaSeFight

SILVER

45

Use of Video

Shemaroo Entertainment Ltd.

#UnderHisUmbrella

BRONZE

Use of Video

Goibibo & MagicCircle

Don’t be Stupid! Stupid! Stupid!

SILVER

Use of Video

Mahindra Tractors & Hansa Cequity

Mahindra Tractors – AI-Powered Engagement

GOLD

[INDUSTRY AWARDS]

S.No Category Name Brand / Agency Name Campaign Name Medal

1

Automobile

CEAT & Stories In Motion

Beyond That Horizon

SILVER

2

B2B

Ramco Systems Limited

#RamcoPayce

BRONZE

B2B

Lenovo & dentsu B2B

Smarter AI for All

SILVER

B2B

Lenovo & dentsu B2B

Lenovo AURA

GOLD

3

BFSI

Axis Bank & Grey India

Devanagari PIN

BRONZE

BFSI

HSBC & VML

HSBC Social Media Pages

Gold

4

Direct-to-Consumer (D2C)/ E commerce

Baidyanath & Technians

Baidyanath Asli Ayurved

BRONZE

Direct-to-Consumer (D2C)/ E commerce

Britannia & Mindshare

Britannia Treat Croissant – Prashant Supremacy

SILVER

5

Education/ EDTech

PhysicsWallah (PW)

PW Vishwas Diwas

SILVER

6

Event

AWS Summitt 2025 & NeoNiche Integrated Solutions

AWS Summit India 2025

SILVER

7

FMCG – Food & Beverage

HELL ENERGY DRINK

#WinWithHell

BRONZE

8

FMCG – Personal Care

Sensodyne & HiveMinds Innovative Market Solutions

Beyond Freshness: How Sensodyne Mouthwash × Blinkit Redefined Oral Care in the Digital Age

SILVER

FMCG – Personal Care

Zydus Wellness & Wavemaker (WPP)

It’s all about Influencing – Everyuth

GOLD

9

Food Tech

Swiggy XL & Havas Play

Swiggy XL x Singham – Guinness World Record

BRONZE

Food Tech

Newton & Instamart

From Launch to #1: Instamart’s App Growth Story

GOLD

10

Health_Fitness & Wellness Sector

Cipla

Pink of Health

BRONZE

Health_Fitness & Wellness Sector

Neurobion – P&G Health

Neurobion – Sabse Bada B

SILVER

Health_Fitness & Wellness Sector

Shelcal500 & Zenith Media

From Feeling It to Owning It: India’s Pledge for Bone Health

SILVER

11

Hospitality_ Travel & Tourism

Disney Cruiseline X JioStar

Magical Cruise Adventure

SILVER

12

Real Estate & Construction

House of Hiranandani & ps&co Brand Marketing Consultancy

Hiranandani Westgate – The Land of Living Excellence

BRONZE

13

Retail – Fashion_ Beauty & Lifestyle

Duroflex Pvt. Ltd.

Duroflex launches on Myntra with ‘Sleep Great to Look Good’

SILVER

14

Technology_ Media and Telecommunications

wTVision X Brand Architects

Champak by wTVision

GOLD