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Introducing: The Armoury And Naoya Hida & Co. Type 4A-2 “Floating Feathers”


The watch uses a high-polish stainless steel Type 4 case (36mm by 42.9mm lug-to-lug, 11mm thick) with a central seconds hand, keeping the dial free for artistic expression. Mark Cho, co-founder of The Armoury, and designer Elliot Hammer say that they were inspired by decorative ornithological dials, botanical motifs, and nature scenes. 

As ornithology is the study of birds, my thought immediately went to “singing bird boxes,” but hey, I didn’t make the watch, so no one asked me. Hammer, who travels to Japan often, said he was taken by their attention to space and timelessness, and in the press release says, “if there are feathers, there must have also once been a bird.”





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