Gold takes a back seat
Ysso founder Alexia Karides has witnessed a surge in the popularity of silver and mixed metals, a trend she attributes in part to the rising price of gold. “We have seen a real surge in interest of our silver pieces across the board, but especially our best-selling Birth of Venus necklace,” she says, also name-checking another “quieter piece”, Ysso’s Aesop pendant in sterling silver.
Lucy Delius, who opened her flagship boutique in Notting Hill this year, concurs. “With the rise in cost of our materials, I anticipate seeing a rise in fine jewellers incorporating semi-precious stones and pearls into their pieces in an attempt to offer maximum impact… That is where I’ll be focusing my attention,” she adds.
Missoma founder Marisa Hordern points to mixed metal pieces as a perfect way in to silver jewellery. “Silver is having a huge moment on the catwalk and red carpet, leading to people mixing up their metals more and more in their everyday styling,” she says. “We’ve seen a real rise in demand for our mixed metal pieces – these two-tone designs are a perfect starting point.”